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trailer world Issue Two 2014

26 Issue Two 2014 BPW Group the door so as to protect the payload against unauthorised access. All door activities are re- corded, and are available online for a period of 18 months. What are the strengths of your company, where is your USP? Pete Jendras: We deliver information pre- cisely to where it is needed: the driver and the haulage company. For this purpose, we evaluate the data from the vehicle and pro- cess it so that it provides the transport com- pany with targeted information, enabling the appropriate action to be taken. The current format of idem telematics GmbH means that we have a broad portfo- lio covering the entire tractor/trailer unit, and thereby meeting all of the customer’s re- quirements: Telematics systems for precise control of mobile units and flexible solutions for monitoring towed units. Integration into business processes opens up enormous pos- sibilities for transport and logistics compa- nies to improve the safety and transparency of their loading and transport processes. This ranges from quality management in the area of cold-chain transports through to technical evaluations from the trailer chassis and even engine management of the tractor vehicle. In addition, there are logistics applications for drivers covering all aspects of orders and navigation as well as personalised applica- tions that are integrated into the customer’s own IT systems. idem telematics has plenty of experience and industry knowledge to of- fer everything from a single source. Where do you think the particular strengths of the Group lie? Erik Graversen: For us at Transport- Teknik, the advantages are obvious: BPW is a strong brand with an excellent reputation in the international transport business; it has a wide range of products comprising items from the individual companies, which ena- ble us to attract greater attention from our customers. We are an independent provid- er of lighting systems, but we are also part of the highly successful, global BPW Group. In addition, BPW has a global presence with its many service centres. This means spare parts are available everywhere, and custom- ers do not have to wait long. That is impor- tant for hauliers. How, specifically, do you organise the coop- eration: Are there regular meetings or some- thing similar? Kim Villadsen: The distance between Den- mark and Germany is less than it appears. We maintain good and continuous contact with BPW in Wiehl, and also with the other companies. Our development departments are constantly coordinating their activi- ties, and work intensively with one anoth- er. Furthermore, there are regular meetings between the companies of the BPW Group, many of them held in Wiehl. I believe that all of us benefit from the close coordination, especially our customers. For example, our air tanks form part of the BPW running gear systems. Here, our composite technology provides significant advantages because of its lower weight. The fact that our alternatives to steel and aluminium air tanks are known throughout the industry is significantly due to the market penetration achieved by BPW. Your work focuses on customers and the challenges that their companies face every day: How do you identify the decisive topics, and how do you develop solutions for them? Carlo Lazzarini: The customer is always the key factor. Through close contact with our cus- tomers, we work together to develop new solu- tions that offer a bright future, and make trans- port companies able to offer specific competi- tive advantages in the dynamic transport and logistics sector. We can only achieve effective solutions by being close to the user, and on a worldwide footing as well. This applies to our customer consultants and Sales, as well as our service centres and the Development depart- ment. Only when all of them share the objec- tive of putting themselves in the shoes of haul- age companies and adopting the same mind set, i.e. beyond the here and now, can we cre- ate true added value – for transport companies and vehicle manufacturers. What synergy effects are you hoping for in the future? Dirk Miesen: I think there will be synergy effects on several levels. It goes without say- ing that as a relatively small company, we benefit from BPW’s market position. Howev- er, this is “only” a positive side effect. The im- portant thing is what we can achieve together for the users of our technologies. The inter- action between our components and infor- mation from the vehicle enable us to create much more freedom of action for transport companies. Dr. Bert Brauers: We want to support our customers as effectively as possible. As a re- sult, we are consistently expanding our range with useful functionsbasedonsensorsystems. All the sectors are working together here: the running gear and bodies equipped with sen- sors, as well as telematics. As a result, we are currently creating significant added value for transport companies, and the perspective is for greater benefits in the future as well. We are convinced that expanding the range of functions as we are developing them will be- come ever more important in future. Photos:BPW,MarkusHausschild Pete Jendras Kim Villadsen Dirk Miesen Carlo Lazzarini Dr. Bert Brauers Erik Graversen

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