trailer world issue one 2015

    Issue One 2015  15 ROHR: SUCCESSFUL IN A NICHE MARKET Nutzfahrzeuge Rohr GmbH can trace back its roots to a blacksmith from 1850. Industrial production, first of trailers used in agriculture, started in 1945 after the end of the Second World War. By choosing to specialise in tankers (beginning of 1960s) and refrigerated boxes (1972), Rohr has been able to operate mostly independent of the ups and downs of the market. Nowadays, the company from Straubing has three core business areas: It provides road tankers and aircraft refuellers, as well as cooling vehicles for road logistics. Rohr's customers are mainly located across the German-speaking region. With its product mix of 700 refrigerated and 200 fuel vehicles (in both areas, around ⅔ are pulled and ⅓ pulling units), the group generates a turnover of around EUR 50 million a year. The decision on the future direction of the company was made in 1972: The first Rohr box body was mounted onto a Hanomag Kurier. Rohr's own controlling tool on the fascia: A uniform component for vehicle, body, and trailer operation, regardless of the vehicle manufacturer or vehicle type.

Overview

• Page 1
• Page 2
• Page 3
• Page 4
• Page 5
• Page 6
• Page 7
• Page 8
• Page 9
• Page 10
• Page 11
• Page 12
• Page 13
• Page 14
• Page 15
• Page 16
• Page 17
• Page 18
• Page 19
• Page 20
• Page 21
• Page 22
• Page 23
• Page 24
• Page 25
• Page 26
• Page 27
• Page 28
• Page 29
• Page 30
• Page 31
• Page 32
• Page 33
• Page 34
• Page 35
• Page 36